One car dealer who gave money away! They are no longer in business

I found this among some of my Grandfathers stuff. I think it was an interesting advertising ploy. Weed Chevrolet was in Bristol, PA. They put a new penny in a holder and gave them away. Looking at the date on the penny they could afford to give it away. As it was the big post war boom for cars. Cars were on order for months before they would be ready and the dealers raked it in. So this is piece of history when GM was in clover. Now they are barely keeping their head above water and referred to as Government Motors.
It is interesting that Weed Chevrolet was in business from 1926 till the time of the current economic crash. They survived the first major depression, but this latest one finished them off.